I’ve always been a big fan of doing housework in my underwear.  You can work up quite a sweat for a start, and you don’t want to get duster fluff on your clothes. It seems that director Justin Anderson and luxury lingerie label Damaris are in agreement.

Cue: Anderson’s new short film for Damaris called “Chore”, in which a succession of beautiful bodies clad in sumptuous Damaris lingerie go about their domestic cleaning rituals. Ironing becomes a performance art that’s far from a chore to watch, I’m sure most men would agree.

“Chore” was launched exclusively on the Vogue website and has since hit YouTube, where it’s getting a lot of interest.

If you like what you see, there’s good news: Damaris and diffusion line, Mimi Holliday, cater for AA cup sizes with triangle bras and soft, unstructured styles, like the “necklace bra” in the new Whispering collection at Damaris. And, as a standalone lust-have buy, I think you’ll agree that the back-bow, corset and peep bottom knickers are eyebrow-raising fun.

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